Adam Gorton - Research, Strategy & Design

Adam Gorton

Currently Senior CX Designer at

MRM (Omnicom)

Open to new roles from April 2025

With over a decade of experience, I help brands transform complex challenges into elegant, user-centered solutions. My approach blends user research, digital strategy and stunning design to craft impactful and accessible experiences that drive engagement and deliver measurable results.

Portfolio & CV available upon request.

WORK

Below are some snippets of projects I'm really proud of.

EXPERIENCE

Throughout my career I’ve worked for a number of award winning agencies, from a 4 person start-up to a global network.

2025 - NOW

Senior CX Designer

MRM

Led UX research for a global home & garden brand, uncovering user insights to shape design strategy and improve the overall customer experience.

2025 - NOW

Senior CX Designer

MRM

Led UX research for a global home & garden brand, uncovering user insights to shape design strategy and improve the overall customer experience.

2021 - 2025

Senior UX Consultant

McCANN

Owned UX & UI projects for major UK rail operator, delivering an optimized booking flow and a disruption assistance tool, underpinned by insights from usability testing and customer feedback.

2021 - 2025

Senior UX Consultant

McCANN

Owned UX & UI projects for major UK rail operator, delivering an optimized booking flow and a disruption assistance tool, underpinned by insights from usability testing and customer feedback.

2018 - 2021

Lead Designer

First Internet

Played a key role in driving new business by delivering UX audits to identify opportunities for both existing and prospective clients, resulting in multiple project wins.

2018 - 2021

Lead Designer

First Internet

Played a key role in driving new business by delivering UX audits to identify opportunities for both existing and prospective clients, resulting in multiple project wins.

2016 - 2018

Digital Designer

Space Media

Oversaw CRO efforts, resulting in consistent inbound leads daily. Managed a small team of overseas developers, including cost negotiations, briefing and feedback.

2016 - 2018

Digital Designer

Space Media

Oversaw CRO efforts, resulting in consistent inbound leads daily. Managed a small team of overseas developers, including cost negotiations, briefing and feedback.

2014 - 2016

Designer

Media Agency Group

Served as lead designer for a UK healthcare app, guiding early design concepts & supporting implementation.

2014 - 2016

Designer

Media Agency Group

Served as lead designer for a UK healthcare app, guiding early design concepts & supporting implementation.

Selected clients

HSL Chairs, CrossCountry Trains, Aldi, Thornton & Ross, Royal London, Princess Yachts, Persimmon Homes, Peak.ai, Citation, PZ Cussons & more.

Key skills

User Research, Digital Strategy, Interaction Design, AI, Conversion Rate Optimisation, Usability Testing, Prototyping, Creative Direction.

Certifications

UX Certificiation

Nielsen Norman Group

Personal

Outside of work, I'm passionate about spending quality time with my family but can often be found walking the dog, following the highs and lows of Manchester United or attending as many gigs as I can.

CONTACT

hello@adamgorton.com

X.com

@adam_gorton

/in/adam-gorton